Thursday, 7 April 2011

How did you use new media technologies in the construction and research, planning and evaluation stages?

I have used a great variation of new types of technology to not only plan and research, but also in the construction and evaluation process. In my earlier research I used the website freeonlinesurveys.com which helped me create a survey, in order to gain accurate audience opinion on the horror genre. I asked questions on the expectations of horror movies, what the audience enjoy abour horror movies and also what they would not like to see in a horror. This technology helped me to find out what my target market expected and wanted in my horror teaser trailer.



My blog also featured another poll that asked what the viewers thought was the most scariest thing to have in a horror movie. This was a multi-choice question and enabled the audience to choose only one answer. This helped me in deciding what to base my horror teaser trailer storyline on. This was created on http://www.snappoll.com/.
In my research, the internet was my main source of information. Google images helped me with my ancillary tasks and I was able to view popular horror movie posters to gain an insight on the main themes. Youtube was also used a lot throughout the process, when researching other different horror trailers and also was a great help in the construction stage. I uploaded my updated trailer to Youtube each week, where my class friends would then be able to view it and make notes on what they liked and what they didn't.

At first I edited my trailer on IMovie for Apple Mac which I thought was a quick and easy program to use, however I had to use Windows Movie Maker in the end as I didn't have continious access to IMovie. However they are both very similar to each other and this is where I tried different techniques of editing and different effects and transitions to make the trailer flow and also to accomplish its main purpose, to scare.

For the evaluation stage I used social networking sites to gain audience opinion, to fit the target market. I used Facebook a lot to upload my trailer and also to ask for help when deciding on what picture I should use for my horror poster (ancillary task). Twitter was also used and I sent out a link to my trailer and asked for peoples views. I think this was the most successful new technology as it helped me the most for ideas and also influenced me when faced with difficult decisions.

How effective is the combination of your main product and ancillary texts?


What have you learned from your audience feedback?

Thursday, 24 March 2011

Magazine cover

This is my original picture below:


I then added a black and white effect on the image but faded it slightly, so the image would look washed out and faded. I then added a 'ghost effect' to give it a paranormal feeling, she looks like she is dead or possessed.

This is my first draft of my magazine.


This is my final magazine cover.


This is my first draft of my magazine which I created on PosterForge (Poster Designer) which is a software program for design and printing of media custom posters. You can create posters from scratch or design your own poster templates.

Tuesday, 22 March 2011

Poster feedback

Positive

"I love the effect of the eyes, it is very spooky as it feels like you are being watched by lots of people."

"It feels like the eye is looking straight out at you and that it is directly addressing you which makes me feel uncomfortable. However I think that is a succesfull feeling a viewer should have when looking at a horror movie poster."

"The font is very eye-catching and it looks like it has been drawn with blood, it is very powerful."


Negative

"I think the red is too bright and should be darker to create the effect of blood."

"You can't really see the bottom writing, which distracts your attention."

"Some of the picture is too distorted and looks a bit unprofessional."

Sunday, 20 March 2011

Poster Analysis

I used the photo editing website Picnik.com to create my poster image.
Below is the original picture I took.


I have decided to use this as my final poster picture. The technique I have used to change the colour of the eyes is using a 30% harshness brush and going over the eye colour and then reducing the opacity. Then I used a technique called 'multiply' which allowed me to create the eye effect. I like this tool as I think it matches with my title 'The Unnerved' as it feels as though lots of people are looking at you. I also maximised the brightness, almost to a harsh level so to give a paranormal feel.


I like the font used, which I downloaded from dafont.com for the main title, however I think the way in which I have conducted the layout for my text doesn't look very good. The image is bombarded with writing and so doesn't have the desired effect of simplicity yet spookiness.


Final posterI like how there is no mise on scene and just the picture of the actors face as this creates mystery and makes the reader want to watch it as it doesn't give away any of the films storyline or plot. The writing which I got from dafont.com inspired me from “The uninvited” poster, which uses similar font. I decreased the opacity of the picture, apart from the eye, to make the eye the main focus.